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Handicapping the Affiliate Summit Pinnacle Awards 2016 Edition

For the past few years I have Handicapped the Affiliate Summit Pinnacle Awards (2015, 2014, 2012, 2011, 2010). I am not going to look up my track record for my picks because I am too lazy but I know I have gotten a few right and missed a few. Off the top of my head […]

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10 Ways Affiliates Can be Prepared for Q4

We are only 9 days away from Q4 which means nearly every merchant and every affiliate are coming into their three busiest, three most lucrative months. There is a lot of money to be made, a lot of work to be done, and a lot of opportunities in the next 3 months and the more […]

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Two Reasons Why the Affiliate Industry is Amazing

Another great Affiliate Summit is in the books. It is hard to say this is the best one ever because they all deserve that title in some way and every time I go to Affiliate Summit I come away reinvigorated, not necessarily because of what i learn at the sessions there but because of the people. Along […]

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Affiliate Marketing Is NOT Broken

Earlier today a misguided individual wrote an article proposing that affiliate marketing was broken. My first instinct was to shake my fist, stand up for my industry, and rip this guy apart. But the more I thought about it the more I saw unfortunately he was right. Kind of… When he says “The goal for all […]

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Should you have a budget for your affiliate program???

There was a situation that came up recently with an affiliate manger friend of mine who was told they were out of budget for their affiliate program. In my past life as an affiliate I had some commissions cut in half in December because the merchants said they were running out of marketing budget. I […]

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Affiliate Summit Pinnacle Award – Wow!!!

Well, I am back from yet another awesome Affiliate Summit in Las Vegas. Before I get into my response on being selected Affiliate Manager of the Year I want to give you a couple highlights of the show: Another awesome Shareasale Under the Stars party at Hyde at Bellagio. Awesome venue with a great view […]

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6 Things you need to do at Affiliate Summit West

Affiliate Summit West 2015 is just a couple short days away. Affiliates, merchants, networks, OPMs, service providers, and others related to the affiliate industry are getting packed, finalizing meetings, and getting prepared for 3 awesome days of fun, learning, networking, and more. With 5000+ people there from over 1000 different companies it can be a […]

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Airing of Affiliate Marketing Grievances for 2014

As you may or may not know today, Dec. 23rd is Festivus and that means it is time for the airing of grievances. There were a lot of things that happened in the affiliate marketing industry this year that rubbed me (and others) the wrong way and now you’re gonna hear about it! 1. Link Connector: […]

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What makes a “motivated blogger”?

If you were at the Shareasale ThinkTank 2014 a couple weeks ago you might have heard the term “motivated blogger” used a couple times. Missy Ward used it in her keynote and Brian Littleton mentioned it again during the “Things We Need to Fix” session. Since then there has been some discussion in a few […]

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5 Reasons a Multi-Network Affiliate Strategy Sucks

Is a multi-network strategy good for an affiliate program? If I am a merchant looking for an affiliate manager or OPM should I go with one that advocates running the program on multiple networks? If you don’t want to read everything here I will give you the simple answer up front here: NO!!!!!! NO!!!!!! NO!!!!! […]