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5 Reasons a Multi-Network Affiliate Strategy Sucks

Is a multi-network strategy good for an affiliate program? If I am a merchant looking for an affiliate manager or OPM should I go with one that advocates running the program on multiple networks? If you don’t want to read everything here I will give you the simple answer up front here: NO!!!!!! NO!!!!!! NO!!!!! […]

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Story Time: All Cookies Are Not Equal

OK, I think this is a great time for a story: Once upon a time there was a cookie store. This cookie store had been around for many, many years and had built a great customer base who liked what they sold. Over the years they had become one of the biggest cookie stores in […]

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New Shareasale Tool : Product Showcases

I was in Shareasale.com today looking at the Get Links page when what do I see? A new tab? ¬†One that says Product Showcase??? What could this be? Well I decided to check it out and I was very impressed with what Shareasale has put together here. Let me give you a quick walkthrough: First, […]

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Affiliate Summit West 2014 In The Books

Another great Affiliate Summit is in the books. I am on my way back to Jacksonville and am fired up for things to come this year. Affiliate Summit West in January is always a great chance to blow off steam after a crazy Q4 but it is also a great chance to think about the […]

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Sessions I Am Looking Forward to at Affiliate Summit West 2014

In a couple weeks affiliates, affiliate managers, and other industry professionals will descend on Las Vegas for another Affiliate Summit. This year along with the meet market, the exhibit hall, the parties, the networking, and the overall mirth and merriment there will be over 40 educational sessions available for affiliates, merchants, affiliate managers, bloggers, social […]

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Two good articles and one bad one about affiliate marketing

Over the past few days there have been a few articles in the mainstream media about affiliate marketing and another one someone shared with me from a small affiliate marketing company. Two of them were great and one of them were terrible. Surprisingly the articles from the mainstream media had some great information for merchants […]

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What Does Good Affiliate Management Cost?

I was reading a post from Greg Hoffman about Tips for Successful Affiliate Management today on Sugarrae.com and it got me thinking about merchants with poorly run affiliate programs and what it would cost them to hire a good affiliate manager, what they should pay, and what would qualify as “good”. Rather than say “you […]

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Yet Again The Shareasale ThinkTank Does Not Disappoint

Well, another Shareasale ThinkTank is in the books. I am back from Denver and yet again Shareasale knocked another ThinkTank out of the park. And this wasn’t just an altitude adjusted homerun that you normally see at Coors Field. This would have been on to Lansdowne Street. This one would have been on to Waveland. […]

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Why You Should Attend Shareasale ThinkTank 2013 In Denver, CO

In about a month affiliate marketers, merchants, and affiliate industry experts will descend on Denver, CO for the 2013 Shareasale ThinkTank.com. This event is always one of the highlights of the year for me and this will mark my 6th ThinkTank. There are very few events in this industry that can combine fun, knowledge, entertainment, […]

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Welcome to Jacksonville!

After 32 years in Spokane, WA and 15 years working for myself and working from home I decided to throw all that out of the window, take a real job, and move across the country. Just a quick history: From 1998-2012 I was a full time seo/affiliate guy. I started with some SEO clients and […]