I have seen many Black Fridays and Cyber Mondays as an affiliate. Actually I have seen ALL the Cyber Mondays since it started in 2005 and I have been an affiliate for much longer than that. But this was my first as an affiliate manager. It was a busy couple weeks getting ready for that […]
Help Deb and Vinny
Posted on 4:33 pm · Leave a Comment
If you know who Deb and Vinny are you know who I am talking about. If not, you can still help. Deb Carney and Vinny O’hare are two affiliate industry veterans who have been hit particularly hard by the recent storm. They live right on the water in NY and their house was flooded. Last […]
Labels in the Affiliate Marketing Industry
Posted on 11:57 pm · Leave a Comment
Over the past couple weeks there have been a couple different articles about affiliate marketing that wrongly label or categorize affiliates. The first one that comes to mind is Anne Howard’s article (sorry Anne, your linkbait won’t work with me) which you can read about on Revenews. Basically she painted the entire affiliate industry with […]
9 Reasons to Attend the Shareasale ThinkTank
Posted on 1:47 am · 6 Comments
Once again the Shareasale ThinkTank was an awesome event. The whole Shareasale crew did a great job putting on another great meeting for affiliates, affiliate managers, and merchants and they continue to set a very high standard for themselves that they continue to meet. Why should you go to ThinkTank? What will be the benefit […]
Adding “Affiliate Manager” to my job experience
Posted on 6:47 pm · 12 Comments
I have been in the affiliate industry and online marketing industry for about 14 years now. I have been able to make a good living for many years with a variety of different sites, merchants, promotional strategies, marketing ideas, and so on. As an affiliate I think I have a pretty good handle on what […]
I Hate Being Right
Posted on 11:02 pm · 2 Comments
Back in January when Pinterest was the talk of the town (it kind of still is) I wrote this: “With Pinterest it really wouldn’t be hard for an affiliate to take a merchant datafeed, write some sort of auto-pin script, and flood Pinterest with thousands or even millions of pins. It wouldn’t take long before […]
Guess which ad my eyes were drawn to?
Posted on 1:34 am · 3 Comments
I was on Facebook earlier today and saw this ad block: Now I am sure what order ads are displayed is somewhat random but how much higher do you think the click through rate of the knicks.fanatics.com link is with arrows on the ads above and below it pointing right to it? For years people […]
What Joe Is Working On This Week – 2-13-12
Posted on 10:01 pm · Leave a Comment
Well, sorry for no update last week. It was one of those crazy weeks where you are busy the whole time, you are productive for the most part, but nothing really seems to get done. Just to give you a few updates (check the past couple weeks to see the projects I have been working […]
Should Affiliate Managers Care About Traffic Sources?
Posted on 8:53 pm · 6 Comments
Just a few minutes ago Greg Hoffman (one of the better affiliate managers out there) put a post on Facebook: “As an affiliate manager, I don’t give a rats ass about Pinterest, but I’m glad you like it so much“. And then a discussion cropped up about how an affiliate manager can benefit from Pinterest. […]
What Joe Is Working On This Week – 1-30-12
Posted on 8:02 pm · Leave a Comment
Well, let’s first start off with a recap of last week and how I did. I had 6 main things I wanted to work on last week and while there are always gonna be other things that come up week by week I really want to try and start knocking more and more stuff off […]
